What Is the Rank of Switzerland in Tourism?

By Michael Ferguson

Switzerland is a beautiful and serene country located in the heart of Europe. It is popularly known for its snow-capped mountain ranges, crystal clear lakes, and picturesque landscapes.

The country has been consistently ranked as one of the top tourist destinations in the world. Let’s take a closer look at Switzerland’s rank in tourism.

Rank of Switzerland in Tourism

According to the World Tourism Organization (UNWTO), Switzerland ranked 18th in the world for international tourist arrivals in 2019. The country welcomed a total of 10.2 million visitors that year, which was an increase of 1.1% compared to the previous year.

Reasons Behind Switzerland’s Popularity as a Tourist Destination

Switzerland offers something for everyone from adventure enthusiasts to nature lovers. Here are some reasons why Switzerland is so popular among tourists:

  • Natural Beauty: Switzerland boasts some of the most beautiful natural landscapes in the world, including snow-capped mountains, scenic lakes, and lush green valleys.
  • Outdoor Activities: Visitors can indulge in outdoor activities like skiing, hiking, mountain biking, paragliding, and more.
  • Culture and History: The country has a rich cultural heritage with historic castles, museums, and art galleries.
  • Cities: Cities like Zurich and Geneva offer modern amenities such as shopping centers, restaurants serving delicious cuisine from around the world, and vibrant nightlife.

The Impact of Tourism on Switzerland’s Economy

Tourism plays a significant role in Switzerland’s economy. It is one of the primary sources of income for many Swiss businesses and generates numerous job opportunities.

According to a report by the World Travel & Tourism Council (WTTC), the travel and tourism industry contributed 10.5% to Switzerland’s Gross Domestic Product (GDP) in 2019. The same report also stated that the industry supported over 482,000 jobs in the country.

Conclusion

Switzerland’s popularity as a tourist destination is undoubtedly well-deserved. Its natural beauty, outdoor activities, culture, and cities attract millions of visitors every year. Additionally, tourism plays a significant role in the country’s economy, creating jobs and contributing to GDP.