What Is Intervening Opportunity in Tourism?

By Anna Duncan

Intervening opportunity in tourism refers to the presence of alternative destinations or attractions that tourists may choose to visit instead of their original intended destination. This can occur for a variety of reasons, such as changes in travel plans, availability of accommodations, or recommendations from friends or family.

How Does Intervening Opportunity Affect Tourism?

Intervening opportunity can have a significant impact on the tourism industry. It can either benefit or harm a destination depending on the circumstances.

For example, if a popular attraction in a neighboring city closes down, tourists may be more likely to visit other nearby attractions instead. On the other hand, if a newly opened attraction in another city gains popularity quickly, it could draw tourist traffic away from other destinations.

Positive Effects of Intervening Opportunity

Intervening opportunity can have positive effects on tourism as well. For instance, tourists who are looking for new and exciting experiences may choose to visit several destinations within the same region. This can lead to an increase in overall tourism revenue for the area.

Additionally, intervening opportunity allows for diversification of tourist activities. If one destination is known for its beaches, and another is known for its historical landmarks, tourists may choose to visit both destinations during their trip. This way they can experience different aspects of the region they are visiting.

Negative Effects of Intervening Opportunity

However, intervening opportunity can also negatively impact certain destinations within the tourism industry. In some cases, it may result in decreased visitor numbers and revenue loss due to competition with other destinations.

Furthermore, intervening opportunities could lead to an oversaturation of certain tourist areas making them less appealing to visitors. Destinations that fail to offer unique experiences and fail to differentiate themselves from others could further be negatively impacted by intervening opportunities.

Conclusion

In conclusion, intervening opportunity plays an important role in shaping the tourism industry. While it can benefit certain destinations, it can also harm others.

It is essential for destinations to remain competitive by offering unique experiences and differentiating themselves from other areas. Ultimately, by embracing the potential of intervening opportunities and responding to them in an effective manner, destinations can continue to thrive in the highly competitive tourism industry.