How Much Money Does New Mexico Make From Tourism?

By Robert Palmer

New Mexico is a state that attracts millions of tourists every year. From its stunning landscapes to its rich cultural heritage, New Mexico has a lot to offer. But the question that arises is, how much money does New Mexico make from tourism?

Well, according to the New Mexico Tourism Department, the tourism industry contributes significantly to the state’s economy. In 2019, New Mexico welcomed 38.4 million visitors who spent $7.4 billion in the state. This generated $737 million in state and local taxes and created over 98,000 jobs.

Top Tourist Attractions in New Mexico

New Mexico has several tourist attractions that draw visitors from all over the world. Some of these top attractions include:

1. Santa Fe

Santa Fe is known as the cultural heart of New Mexico and is famous for its rich history and architecture. It has several museums, art galleries, and restaurants that attract tourists.

2. Albuquerque

Albuquerque is another popular destination in New Mexico known for its hot air balloon rides and scenic beauty. It also has several museums and cultural centers that showcase the city’s history.

3. Taos Pueblo

Taos Pueblo is a UNESCO World Heritage Site that dates back to over a thousand years ago. It is home to Native American communities who have preserved their culture and traditions for generations.

  • Total Tourist Spending: The total amount spent by tourists in New Mexico was $7.4 billion.
  • Taxes Generated: The tourism industry generated $737 million in state and local taxes.
  • Jobs Created: Over 98,000 jobs were created by the tourism industry.

The Impact of COVID-19 on Tourism in New Mexico

The COVID-19 pandemic has had a significant impact on the tourism industry in New Mexico. In 2020, the number of visitors to the state decreased by 34%, and tourist spending decreased by 38%. This resulted in a loss of $3.4 billion in revenue for the state and a loss of over 55,000 jobs.

However, with the rollout of vaccines and the lifting of travel restrictions, there is hope for recovery in the tourism industry. The New Mexico Tourism Department has launched several campaigns to promote safe and responsible travel to the state.

Conclusion

Tourism is a vital industry for New Mexico’s economy, generating billions of dollars in revenue and creating thousands of jobs. While the COVID-19 pandemic has had a significant impact on the industry, there is hope for recovery with efforts to promote safe travel to the state. So if you’re planning a trip to New Mexico, know that your contribution to its tourism industry will make a significant impact on its economy.