What Does Unwto Mean in Tourism?

By Anna Duncan

If you are interested in the world of tourism, you may have come across the acronym UNWTO. But what does it mean? In this article, we will explore the meaning of UNWTO and its significance in the tourism industry.

What is UNWTO?

UNWTO stands for United Nations World Tourism Organization. It is a specialized agency of the United Nations that is responsible for promoting sustainable and responsible tourism worldwide. The organization was established in 1975 and has its headquarters in Madrid, Spain.

The Role of UNWTO

The primary objective of UNWTO is to promote and develop sustainable tourism globally. The organization works towards this goal by providing leadership and support to governments, tourism organizations, and other stakeholders in the industry.

UNWTO also plays a crucial role in promoting tourism as a driver of economic growth and development. By encouraging responsible tourism practices, the organization aims to create jobs, reduce poverty, and promote inclusive economic growth.

Membership

UNWTO has 159 member states and territories as well as over 500 affiliate members from private sector businesses, educational institutions, tourism associations, and other organizations. This diverse membership brings together various stakeholders who work towards achieving common goals in the tourism industry.

Activities

UNWTO carries out numerous activities aimed at promoting sustainable tourism practices worldwide. Some of its key activities include:

  • Conducting research on various aspects of tourism to inform policy decisions
  • Providing technical assistance to member states to help them develop sustainable tourism policies
  • Promoting international cooperation among stakeholders in the industry through conferences, workshops, and other forums
  • Raising awareness about responsible travel practices among tourists through campaigns such as “Travel.Enjoy.Respect.”

Conclusion

In conclusion, UNWTO is a crucial organization in the tourism industry that plays a vital role in promoting sustainable and responsible tourism practices worldwide. Its diverse membership and numerous activities make it a valuable partner for governments, tourism organizations, and other stakeholders who work towards creating a better future for the industry.