New Zealand is a country that is known for its breathtaking natural beauty, diverse culture, and rich history. It is no wonder that tourism plays a significant role in the country’s economy. In this article, we will explore just how big tourism is in New Zealand.
Overview
Tourism is one of the largest industries in New Zealand, contributing significantly to the country’s GDP. According to the Ministry of Business, Innovation and Employment (MBIE), tourism contributed NZD 16.2 billion or 5.8% of the country’s GDP in the year ending March 2019.
International Visitors
New Zealand has become an increasingly popular destination for international tourists over the years. In 2019, there were 3.9 million international visitors to New Zealand, which was a slight increase from the previous year.
Top Countries of Origin
The majority of international visitors to New Zealand come from Australia, followed by China and the United States. Other countries that contribute significantly to New Zealand’s tourism industry include Japan, South Korea, and Germany.
Domestic Tourism
Domestic tourism is also an important aspect of New Zealand’s tourism industry. In fact, domestic visitors make up more than half of all visitor arrivals in New Zealand.
Top Domestic Tourism Activities
The most popular domestic tourism activities in New Zealand include visiting friends and family, holidaying or vacationing within the country, attending events or festivals, and engaging in outdoor activities such as hiking and camping.
Tourism Industry Employment
The tourism industry also provides significant employment opportunities in New Zealand. According to MBIE, approximately 8% of all kiwi jobs are directly or indirectly related to tourism.
Tourism Industry Growth
The growth of New Zealand’s tourism industry shows no signs of slowing down. In fact, the country has set a goal of reaching 5 million international visitors by 2024. To achieve this goal, the government and tourism industry are working together to develop new initiatives and attractions to entice more visitors to New Zealand.
Conclusion
In conclusion, tourism is a vital part of New Zealand’s economy and culture. It provides significant employment opportunities and contributes billions of dollars to the country’s GDP each year. With the government and tourism industry continuing to invest in new initiatives and attractions, it is clear that New Zealand’s tourism industry will continue to thrive for years to come.