What Are the Services of Convention Bureaus in Tourism and Hospitality Industry?

By Michael Ferguson

Convention bureaus are a vital part of the tourism and hospitality industry. These organizations provide a range of services that help to promote and support conventions, meetings, and events. In this article, we will explore the various services offered by convention bureaus and their importance in the industry.

What Are Convention Bureaus?

Convention bureaus, also known as convention and visitors bureaus (CVBs), are non-profit organizations that promote tourism and travel in specific destinations. These organizations work closely with hotels, event venues, and other hospitality businesses to attract visitors to the area.

Convention bureaus provide a variety of services for visitors, including information about local attractions, accommodations, restaurants, and transportation options. They also offer assistance with event planning and organization.

The Services Offered by Convention Bureaus

1. Event Planning Assistance: One of the most important services provided by convention bureaus is event planning assistance. They help event planners find suitable venues for their events, negotiate contracts with vendors, arrange transportation for attendees, provide marketing support, and more.

2. Accommodation Support: Convention bureaus work closely with local hotels to offer special rates for conference attendees. They can also assist with room block reservations and provide information on alternative lodging options such as bed & breakfasts or vacation rentals.

3. Promotion and Marketing: Convention bureaus promote their destinations through various channels such as social media marketing campaigns or print advertisements in industry publications. They also create promotional materials like brochures or videos to showcase the destination’s attractions.

4. Informational Resources: Convention bureaus offer visitors information on local attractions such as museums, parks, theaters, shopping centers etc., along with maps and guides to help them navigate around the destination.

5. Transportation Services: Convention bureaus often partner with transportation companies to provide shuttle services for conference attendees between hotels and event venues or airports.

6. Networking Opportunities: Conference attendees can often take advantage of networking opportunities facilitated by convention bureaus. These events allow attendees to connect with other professionals in their industry and build new business relationships.

7. Financial Assistance: Convention bureaus sometimes offer financial assistance to event planners looking to host their events in the destination. These incentives may include rebates, discounts, or other financial incentives.

The Importance of Convention Bureaus

Convention bureaus play an important role in the tourism and hospitality industry. They help to promote destinations and bring in business from conventions, meetings, and events. By doing so, they generate revenue for local businesses such as hotels, restaurants, and transportation companies.

Convention bureaus also create jobs in the hospitality industry by supporting local businesses that need additional staff during peak travel seasons. They also provide career opportunities within the organization itself.

Additionally, convention bureaus contribute to the overall economic development of their destinations by attracting new businesses and investment. By promoting tourism and travel, they help to create a vibrant economy that benefits everyone in the community.

Conclusion

Convention bureaus are an essential part of the tourism and hospitality industry. They provide a range of services that support event planners, conference attendees, and local businesses alike. By promoting their destinations through various channels, convention bureaus help to create vibrant economies that benefit everyone involved.