Who Owns the Motor City Cruise?

By Michael Ferguson

The Motor City Cruise is a professional basketball team that is based in Detroit, Michigan. The team is affiliated with the NBA’s Detroit Pistons, and it competes in the NBA G League. Many basketball fans wonder about the ownership of this exciting team, and in this article, we will explore who owns the Motor City Cruise.

The Beginning of the Motor City Cruise

The Motor City Cruise was established in 2019 as an expansion team of the NBA G League. The team is owned by Pistons Sports and Entertainment, which also owns the Detroit Pistons. This makes the Motor City Cruise a subsidiary of Pistons Sports and Entertainment.

Pistons Sports and Entertainment: The Owners

Pistons Sports and Entertainment is a sports and entertainment company that is based in Detroit, Michigan. It was founded in 2011 when Tom Gores, a businessman and philanthropist, purchased the Detroit Pistons from Karen Davidson. Since then, Pistons Sports and Entertainment has expanded its portfolio to include other sports teams such as the Motor City Cruise.

Tom Gores is the founder and CEO of Platinum Equity LLC, a global investment firm that specializes in mergers, acquisitions, and operations. He has been actively involved in philanthropy through his Tom Gores Family Foundation.

The Role of Platinum Equity LLC

Platinum Equity LLC plays an important role in Pistons Sports and Entertainment’s ownership of the Motor City Cruise. As a global investment firm with expertise in operations management, Platinum Equity provides resources to help grow businesses under its ownership.

In addition to owning several sports teams through its subsidiary Piston Sports and Entertainment, Platinum Equity also owns various businesses across different industries such as technology, manufacturing, distribution, and hospitality.

Conclusion

In summary, Pistons Sports and Entertainment owns the Motor City Cruise. Although it operates independently as an expansion team of the NBA G League, it is a subsidiary of Pistons Sports and Entertainment. The founder and CEO of Platinum Equity LLC, Tom Gores, is the majority owner of Pistons Sports and Entertainment, which gives him indirect ownership of the Motor City Cruise.

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