Is London Fog a Women’s Brand?

By Michael Ferguson

London Fog is a famous fashion brand known for its classic and stylish trench coats. However, there has been some confusion among shoppers as to whether it’s a women’s brand or not. In this article, we will delve deeper into this topic and find out the answer.

What is London Fog?

London Fog is a clothing and accessories brand that was established in 1923. The brand is known for its high-quality raincoats, outerwear, and luggage. The company started as a manufacturer of waterproof coats for men but soon expanded to include women’s clothing as well.

The Perception

Despite being marketed as a unisex brand, London Fog has always been perceived as a women’s brand. This perception is mainly due to the popularity of their trench coats among women. The brand’s marketing campaigns have also focused more on women than men.

Unisex Clothing

In recent years, there has been an increase in demand for unisex clothing, with many brands catering to this trend. London Fog has also introduced a range of unisex clothing options such as jackets and raincoats that can be worn by both men and women.

Trench Coats

Trench coats are one of the most popular items from London Fog’s collection. They are available in various colors and styles that cater to both men and women. While the classic tan trench coat is more commonly associated with women’s fashion, the black trench coat is often seen on men.

Other Clothing Options

Apart from trench coats, London Fog offers other clothing options such as jackets, blazers, pants, skirts, and dresses. These items are available in both men’s and women’s sizes.

The Verdict

To answer the question – Is London Fog a Women’s Brand? – we can say that while the brand has been traditionally perceived as a women’s brand due to their popular trench coats, it offers unisex clothing options as well. The brand is not limited to any specific gender and caters to both men and women.

Conclusion

In conclusion, London Fog is a versatile brand that offers a range of high-quality clothing options for both men and women. While their trench coats have been popular among women, the brand has expanded its offerings to include unisex clothing options. So if you’re looking for stylish and functional clothing, London Fog is definitely worth checking out!