Louisiana, the southern state famous for its swamps, jazz music, and Creole cuisine, is a popular tourist destination that attracts millions of visitors every year. From exploring the vibrant city of New Orleans to discovering the natural beauty of the bayou, there are plenty of reasons why people choose Louisiana for their vacations.
But just how much does Louisiana make from tourism? Let’s take a closer look.
Breakdown of Louisiana Tourism Revenue
According to a report by the Louisiana Office of Tourism, in 2019, travelers spent a total of $18.9 billion in Louisiana. This spending generated $1.92 billion in state and local tax revenue and supported 237,000 jobs throughout the state.
Top Tourist Attractions in Louisiana
So where are all these tourists spending their money? Here are some of the top tourist attractions in Louisiana:
- New Orleans: The vibrant city of New Orleans is undoubtedly one of the main draws for visitors to Louisiana. With its historic architecture, lively music scene, and world-famous cuisine, there’s always something to see and do.
- Cajun Country: Located in southern Louisiana, Cajun Country is known for its unique culture and delicious food. Visitors can explore charming towns like Lafayette and experience traditional Cajun music and dance.
- Plantation Homes: Many visitors come to Louisiana to learn about its rich history.
Plantation homes like Oak Alley and Laura Plantation offer a glimpse into the state’s past with guided tours and historical reenactments.
- Avery Island: Home to Tabasco sauce, Avery Island is a must-visit for foodies. Visitors can tour the factory where Tabasco is made and sample various hot sauces at the on-site restaurant.
- Swamp Tours: Louisiana’s swamps are home to alligators, snakes, and other wildlife. Swamp tours allow visitors to get up close and personal with these creatures while learning about the unique ecosystem of the bayou.
Impact of COVID-19 on Louisiana Tourism
Like many other states, Louisiana’s tourism industry has been hit hard by the COVID-19 pandemic. In 2020, travel spending in Louisiana decreased by 44%, resulting in a loss of $7.1 billion in visitor spending and 80,000 jobs.
However, as vaccinations become more widespread and travel restrictions ease up, there is hope that the tourism industry will begin to recover. The Louisiana Office of Tourism has launched a “Safely Open for Business” campaign to reassure visitors that it is safe to travel to Louisiana.
Conclusion
Overall, tourism is an important part of Louisiana’s economy. With its rich culture, delicious food, and unique attractions, it’s no wonder that millions of people choose to visit this southern state every year. While COVID-19 has certainly had an impact on the industry, there is hope that tourism will continue to thrive in Louisiana for years to come.