Have you ever wondered who owns Sheraton Vacation? Well, the answer is not as straightforward as one might think.
Sheraton Vacation is a brand owned by Marriott International, which is one of the largest hotel chains in the world. However, Marriott International does not actually own all of the Sheraton Vacation properties.
Marriott International is a multinational hospitality company that was founded in 1927 by J. Willard Marriott. The company has grown to become one of the world’s largest hotel chains with over 7,000 properties across 131 countries and territories. Marriott International owns several brands including Ritz-Carlton, Westin, St. Regis, and Sheraton Vacation among others.
Sheraton Vacation is a vacation ownership program that allows members to enjoy luxurious vacations at some of the most desirable destinations around the world. Members can choose from a variety of resorts and villas in popular tourist destinations such as Mexico, Hawaii, Florida and Colorado.
While Marriott International owns the Sheraton Vacation brand name and manages many of its properties, it does not actually own all of them. Many of the Sheraton Vacation resorts are owned by independent developers.
These independent developers purchase individual units within a resort and then sell them to individual buyers who become members of the Sheraton Vacation program. The buyers then have access to their unit for a certain number of weeks per year.
The ownership structure of Sheraton Vacation creates an interesting dynamic between Marriott International and independent owners.
Independent Developers
Independent developers are responsible for financing and building new resort properties under the Sheraton brand name. These developers own individual units within each resort property and are responsible for maintaining them.
Sheraton Owners
Sheraton owners are members who have purchased individual units within resort properties owned by independent developers. They pay annual maintenance fees which cover things like property taxes, insurance and upkeep of the resort.
Marriott International
While Marriott International does not own all Sheraton Vacation properties, it manages many of them. This means that Marriott is responsible for maintaining consistency in the Sheraton Vacation brand across all properties. Marriott provides training to independent developers and resort staff to ensure that their standards are met.
In conclusion, while Marriott International owns the Sheraton Vacation brand name and manages many of its properties, it does not actually own all of them. Many of the resorts are owned by independent developers who sell individual units to buyers who become members of the Sheraton Vacation program.
The ownership structure creates an interesting dynamic between Marriott International, independent developers, and members. However, despite this complex structure, Sheraton Vacation remains a popular vacation ownership program for those looking for luxurious vacations around the world.