How Do I Make My Vacation Rental Stand Out?

By Alice Nichols

Are you struggling to get bookings for your vacation rental? With so many options available, it can be challenging to make your property stand out. However, with a few simple steps, you can make your rental more attractive to potential guests.

Focus on the Photos

One of the first things that potential guests will see when browsing for vacation rentals is the photos. Make sure that your photos are high quality, well-lit, and showcase all of the best features of your property. Consider hiring a professional photographer if you don’t feel confident in your photography skills.

Offer Extra Amenities

To make your rental stand out from the competition, consider offering extra amenities that other rentals don’t have. Some ideas include:

  • A hot tub
  • A game room
  • Bicycles for guest use
  • A welcome basket with snacks and drinks
  • Beach towels and chairs

These extra touches can help guests feel like they’re getting more value for their money and may make them more likely to choose your rental over others.

Provide Detailed Descriptions

When writing descriptions of your rental property, be as detailed as possible. Include information about the number of bedrooms and bathrooms, any unique features (such as a fireplace or ocean view), and any nearby attractions or activities. Consider using bullet points to make the information easy to read and digest.

Showcase Guest Reviews

Positive guest reviews can be a powerful tool in attracting new bookings. Make sure to showcase guest reviews prominently on your listing or website. If you don’t have many reviews yet, consider reaching out to past guests and asking them to leave a review.

Offer Competitive Pricing

While it’s important to make your rental stand out from the competition, you also want to make sure that your pricing is competitive. Do some research on other rentals in your area and adjust your pricing accordingly. Keep in mind that guests are often willing to pay a bit more for a rental that offers extra amenities or has great reviews.

Conclusion

By focusing on high-quality photos, offering extra amenities, providing detailed descriptions, showcasing guest reviews, and offering competitive pricing, you can make your vacation rental stand out from the competition. With these tips, you’ll be well on your way to attracting more bookings and making your rental property a success.