How Important Is Tourism in Florida?

By Anna Duncan

Florida is one of the most popular tourist destinations in the world. From its pristine beaches to its vibrant nightlife, Florida has something to offer for everyone.

But just how important is tourism to the state’s economy? Let’s take a closer look.

The Numbers

According to Visit Florida, the state’s official tourism marketing corporation, a record 126.1 million visitors came to Florida in 2018, up 6.2% from the previous year. These visitors spent a total of $85.9 billion during their stay, an increase of 7.1% from the previous year.

Job Creation

The tourism industry is a major job creator in Florida. In fact, it accounts for over 1.5 million jobs in the state, which is more than any other industry. These jobs include everything from hotel and restaurant workers to theme park attendants and tour guides.

Tax Revenue

Tourism also generates significant tax revenue for the state and local governments. In 2018, visitors paid $6.9 billion in state and local taxes, which helps fund important services like education and infrastructure.

The Impact on Local Businesses

Tourism isn’t just important for big corporations like Disney or Marriott – it also has a significant impact on small businesses throughout the state. Local restaurants, shops, and attractions all benefit from tourist dollars.

Challenges Facing Florida Tourism

While tourism is a major driver of Florida’s economy, there are some challenges facing the industry as well. One of these is competition from other destinations around the world that are vying for tourists’ attention and dollars.

Another challenge is environmental concerns such as red tide and rising sea levels that could impact Florida’s beaches and wildlife habitats – two major draws for tourists.

Conclusion

Despite these challenges, it’s clear that tourism will continue to play a vital role in Florida’s economy. From job creation to tax revenue to supporting small businesses, the benefits of a thriving tourism industry are clear. However, it’s important for the state to continue investing in infrastructure and addressing environmental concerns in order to ensure the long-term sustainability of this important industry.