How Important Is Tourism to Oregon?

By Robert Palmer

Oregon is a state in the Pacific Northwest region of the United States. It is home to diverse landscapes, from the rugged coastline and dense forests to the high desert and volcanic mountains.

The state attracts visitors from all over the world due to its natural beauty, outdoor activities, and vibrant cities. In this article, we will explore how important tourism is to Oregon’s economy.

Tourism Industry in Oregon

Oregon’s tourism industry is one of the largest economic drivers in the state. In 2019, it generated $12.8 billion in direct travel spending and supported over 115,000 jobs throughout the state. The industry has been steadily growing over the past few years, with an increase of 2.6% in visitor spending from 2018 to 2019.

Natural Attractions

Oregon’s natural attractions are some of the most popular tourist destinations in the state. The coastline stretches over 363 miles, making it one of the longest coastlines in the country. Visitors can enjoy activities such as whale watching, beachcombing, and hiking along scenic trails like Cape Perpetua.

The Columbia River Gorge National Scenic Area is a must-see for nature enthusiasts with its stunning waterfalls, lush forests and scenic driving routes along highway I-84.

Outdoor Activities

Oregon is also known for its diverse outdoor activities that attract adventure seekers year-round. Skiing and snowboarding enthusiasts flock to Mt.Hood where they can hit fresh powder on one of several ski resorts open during winter months.

Summer season brings opportunities for river rafting on white-water rapids or kayaking on serene lakes like Crater Lake National Park.

Urban Attractions

Aside from natural attractions and outdoor activities; Oregon’s cities offer plenty of urban entertainment options too! Portland is known for its vibrant arts scene with museums, galleries, and theaters showcasing everything from contemporary art to classical performances.

The state capital Salem is home to the Oregon State Capitol Building and downtown area with a variety of shops, restaurants and a popular farmers market.

Conclusion

Overall, tourism is crucial to Oregon’s economy. The industry provides jobs for thousands of people in the state and generates billions of dollars in spending. With its diverse landscapes, outdoor activities, urban attractions and rich culture; it’s no wonder that visitors from around the world continue to flock to Oregon year after year.