How Much Does Switzerland Earn From Tourism?

By Robert Palmer

Switzerland is a beautiful country located in the heart of Europe. Known for its stunning mountain ranges, crystal clear lakes, and picturesque cities, it is no wonder that Switzerland is one of the top tourist destinations in the world.

But just how much does Switzerland earn from tourism? Let’s take a closer look.

Switzerland’s Tourism Industry

Tourism is a significant part of Switzerland’s economy. It accounts for around 3% of its Gross Domestic Product (GDP) and generates billions of Swiss francs each year. The tourism industry provides jobs to over 150,000 people in the country and has been growing steadily over the years.

Number of Tourists

According to the Swiss Federal Statistical Office, Switzerland welcomed over 19 million tourists in 2019 alone. This number includes both domestic and international tourists. Out of these, more than half were from neighboring countries such as Germany, France, and Italy.

Tourist Spending

Tourists in Switzerland spend on average around CHF 250 per day, which includes accommodation, food, transportation, and other expenses. In total, tourists spent CHF 16.8 billion in Switzerland in 2019.

Popular Tourist Destinations

Switzerland has many popular tourist destinations that attract visitors from all over the world. Some of these include:

  • Lucerne – known for its beautiful lake and medieval architecture
  • Zurich – a vibrant city with a rich cultural scene
  • Interlaken – located between two lakes and surrounded by mountains
  • Geneva – home to international organizations such as the United Nations
  • Zermatt – famous for its skiing and stunning views of the Matterhorn

Impact of COVID-19 on Swiss Tourism

The tourism industry in Switzerland, like many other countries, has been heavily impacted by the COVID-19 pandemic. The country’s borders were closed for a significant part of 2020, and tourist numbers have drastically decreased. In 2020, Switzerland welcomed only 4.9 million tourists, a decrease of 74% compared to the previous year.

Government Support

The Swiss government has implemented various measures to support the tourism industry during these challenging times. These include financial aid for businesses and campaigns to promote domestic tourism.

Conclusion

Switzerland’s tourism industry is an essential part of its economy and plays a vital role in providing employment opportunities and generating revenue for the country. While the COVID-19 pandemic has had a significant impact on the industry, Switzerland remains a popular destination for tourists from all over the world.