Idaho may not be the first state that comes to mind when you think of popular tourism destinations, but it has a lot to offer visitors. From scenic drives to world-class skiing, Idaho has something for everyone.
But just how much money does Idaho make from tourism? Let’s take a closer look.
The Importance of Tourism in Idaho
Tourism is a vital industry for the state of Idaho. According to the Idaho Department of Commerce, tourism generated $3.8 billion in revenue in 2019, an increase of 5% from the previous year. The industry also supports more than 48,000 jobs statewide.
Where Does the Money Come From?
The majority of tourism revenue in Idaho comes from overnight stays.
In 2019, visitors spent $1.7 billion on lodging alone. Food and beverage accounted for another $1 billion, while recreation and entertainment brought in $500 million.
Top Tourist Attractions in Idaho
So what exactly are these visitors spending their money on? Here are just a few of the top tourist attractions in Idaho:
- Sun Valley Resort: This world-renowned ski resort attracts visitors from around the globe.
- Hells Canyon National Recreation Area: With its dramatic landscapes and outdoor activities, Hells Canyon is a must-visit destination for nature lovers.
- Coeur d’Alene: This charming lakeside town offers plenty of outdoor recreation opportunities as well as shopping and dining.
The Future of Tourism in Idaho
While 2019 was a banner year for tourism in Idaho, the COVID-19 pandemic has undoubtedly had an impact on the industry. However, there are reasons to be optimistic about the future.
As more people become vaccinated and travel restrictions ease, there is likely to be a surge in demand for travel. Additionally, Idaho’s wide-open spaces and outdoor attractions may make it an even more appealing destination for post-pandemic travel.
Conclusion
Tourism is an important industry for the state of Idaho, generating billions of dollars in revenue each year. As the world begins to recover from the pandemic, there is reason to believe that tourism in Idaho will continue to thrive. Whether you’re a nature lover, an adventure seeker, or simply looking for a relaxing getaway, Idaho has something to offer everyone.
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