Is Butter London a Clean Brand?

By Anna Duncan

Butter London is a popular brand in the beauty industry, known for its high-quality nail polishes and cosmetics. However, with increasing concerns about the use of harmful chemicals in personal care products, many consumers are now seeking out brands that prioritize clean and safe ingredients. In this article, we’ll dive into whether Butter London is a clean brand.

What Does “Clean” Mean?

Before we can determine whether Butter London is a clean brand, it’s important to define what we mean by “clean.” In general, a clean beauty brand is one that uses safe and non-toxic ingredients in its products. This can include avoiding ingredients like parabens, phthalates, formaldehyde, and other potentially harmful chemicals.

Butter London’s Ingredient Philosophy

According to their website, Butter London does prioritize using safe and non-toxic ingredients in their products. They state that they are “committed to delivering products that adhere to our Clean Beauty Promise.” This promise includes avoiding the use of several potentially harmful ingredients such as:

  • Formaldehyde
  • Toluene
  • DBP (dibutyl phthalate)
  • Camphor
  • Xylene
  • Ethyl Tosylamide
  • TPHP (Triphenyl Phosphate)

In addition to these specific ingredients, Butter London also states that their products are free from animal testing and are vegan-friendly.

Certifications and Awards

Butter London has received several certifications and awards related to their commitment to clean beauty. They have received the “8-Free” certification from the Campaign for Safe Cosmetics for their nail polishes, which means they do not contain eight potentially harmful chemicals. They have also been recognized by PETA for their vegan-friendly products.

What Do Customers Say?

While certifications and ingredient lists can be helpful, ultimately it’s up to individual consumers to decide whether a brand is “clean” enough for them. Looking at customer reviews of Butter London products, opinions are generally positive in terms of the quality and performance of the products.

However, there are some mixed opinions about whether Butter London is truly a clean brand. Some customers have expressed disappointment that certain Butter London products still contain ingredients like phenoxyethanol or silica, which some consider to be potential irritants.

The Bottom Line

Based on their ingredient philosophy, certifications, and customer reviews, it seems that Butter London is committed to providing clean and safe beauty products. However, as with any brand, it’s important for individuals to do their own research and make informed decisions based on their personal values and preferences.

Overall, if you’re looking for a high-quality beauty brand that prioritizes clean ingredients and animal-friendly practices, Butter London may be worth considering.