What Are the Five Approaches of Tourism Planning?

By Alice Nichols

Tourism is a significant industry worldwide, contributing to the economy of many countries. Successful tourism planning can help create jobs, generate revenue, and improve infrastructure. In this article, we will discuss the five approaches to tourism planning that can help achieve sustainable tourism development.

1. Advocacy Planning

Advocacy planning involves promoting tourism in a specific area without much consideration for the long-term environmental and social impacts of tourism. This approach is often driven by the private sector who wants to increase profits through tourism development.

However, this approach can lead to over-tourism and degradation of natural resources. It is important to strike a balance between economic growth and environmental sustainability.

2. Economic Planning

Economic planning focuses on maximizing the economic benefits of tourism for local communities. This approach involves developing tourist attractions, facilities, and events that stimulate economic growth through increased visitor spending.

However, this approach may not consider the negative impacts on local culture and natural resources. It is important to ensure that economic benefits are distributed equitably across all sections of society.

3. Comprehensive Planning

Comprehensive planning takes into account both economic and environmental factors while developing tourism policies. This approach aims to maximize benefits while minimizing negative impacts on the environment and society.

This approach involves conducting a thorough analysis of the destination’s resources, visitor markets, and infrastructure before formulating a plan. It also considers community involvement in decision-making processes.

4. Incremental Planning

Incremental planning involves making small changes in existing policies or facilities to enhance tourism development gradually. This approach is often used in destinations that are already popular among tourists but need improvement in specific areas such as infrastructure or services.

The incremental approach allows for flexibility in responding to changing market demands while minimizing the risk of negative impacts on the environment and local communities.

5. Community-Based Planning

Community-based planning involves involving local communities in the tourism planning process. This approach aims to empower local people to make decisions that affect their lives and ensures that tourism benefits are distributed equitably.

This approach involves identifying community needs and priorities before formulating a plan that supports sustainable tourism development. It also encourages partnerships between the public and private sectors to achieve common goals.

Conclusion

In conclusion, sustainable tourism development requires a comprehensive approach that balances economic growth with environmental and social sustainability. The five approaches to tourism planning discussed in this article can help achieve this balance and ensure that the benefits of tourism are shared equitably among all sections of society. It is important to choose an approach that is suitable for the destination’s specific needs and priorities.