What Is Nebraska Tourism Slogan?

By Anna Duncan

Nebraska, the heartland of America, is a state with a rich cultural heritage and natural beauty. The state’s tourism industry has been on the rise in recent years, thanks to its diverse attractions and warm hospitality. One of the key elements that have contributed to Nebraska’s tourism success is its catchy slogan.

The Nebraska Tourism slogan is “Honestly, it’s not for everyone.” This slogan was introduced in 2018 as part of a new marketing campaign aimed at attracting visitors to the state. The slogan immediately caught people’s attention and sparked curiosity about what makes Nebraska unique.

The slogan reflects the state’s honest approach to tourism. Nebraska does not try to be something it’s not. Instead, it embraces its natural beauty, history, and culture and presents them in an authentic way.

The “Honestly” part of the slogan emphasizes Nebraska’s commitment to transparency and authenticity. It reassures visitors that they will get an honest experience when they visit the state. The phrase “it’s not for everyone” acknowledges that Nebraska may not be everyone’s cup of tea, but for those who appreciate what the state has to offer, it can be a truly special experience.

Nebraska Tourism has created several ads that showcase the slogan in action. In one ad, a woman visits Nebraska and experiences its vast open spaces, rolling hills, and friendly people.

She says she never knew what she was missing until she came to Nebraska. In another ad, a couple visits Omaha and discovers its vibrant arts scene and culinary offerings.

The “Honestly, it’s not for everyone” slogan has received widespread recognition within the tourism industry. It won Best Travel & Tourism Campaign at the 2019 Shorty Awards, beating out competition from major brands like Airbnb and Expedia.

In conclusion, Nebraska’s tourism slogan reflects the state’s authentic approach to tourism. It celebrates what makes Nebraska unique and acknowledges that it may not appeal to everyone but those who appreciate it will have a truly special experience. So, if you’re looking for an honest and authentic travel experience, Nebraska is the place for you.