What Is the Name of the NSW Tourism Entity?

By Anna Duncan

Are you planning a trip to New South Wales, Australia? If so, you may be wondering what the name of the tourism entity is for this region. Don’t worry, we’ve got you covered!

New South Wales Tourism is the official tourism organization for the state of New South Wales. Formerly known as Tourism New South Wales, the organization rebranded in 2019 to better reflect its focus on promoting experiences throughout the state.

One of the key goals of New South Wales Tourism is to drive visitation to regional areas and showcase the diverse range of experiences available throughout the state. From world-renowned beaches and national parks to food and wine trails and cultural attractions, there’s something for everyone in New South Wales.

To achieve this goal, New South Wales Tourism works closely with local tourism operators, industry partners, and government agencies to develop marketing campaigns and initiatives that promote the state as a must-see destination.

Some of the initiatives undertaken by New South Wales Tourism include:

  • The development of regional destination marketing plans
  • The creation of Targeted marketing campaigns to attract visitors from key international markets
  • The promotion of major events held throughout the state
  • The provision of resources and support for local tourism operators

How can you benefit from New South Wales Tourism?

If you’re planning a trip to New South Wales, there are many ways in which you can benefit from New South Wales Tourism’s initiatives. Here are just a few examples:

Inspiration:

The New South Wales Tourism website is an excellent resource for travel inspiration. Here you’ll find information on popular destinations throughout the state as well as lesser-known gems waiting to be discovered. The website also includes suggested itineraries, travel tips, and information on upcoming events.

Deals and packages:

Through partnerships with local tourism operators, New South Wales Tourism offers a range of deals and packages that can help you save money on your trip. Check the website regularly for the latest offers.

Visitor information:

If you need help planning your trip or have questions once you arrive in New South Wales, New South Wales Tourism’s network of visitor information centers is here to help. These centers are staffed by knowledgeable locals who can provide insider tips on the best things to see and do in their region.

In conclusion, New South Wales Tourism is the official tourism organization for the state of New South Wales. Through its initiatives, it works to promote the state as a must-see destination and drive visitation to regional areas. Whether you’re looking for travel inspiration, deals and packages, or visitor information, New South Wales Tourism has got you covered!