What Is the Slogan for Paris?

By Anna Duncan

Paris is a city known for its beauty, fashion, food, and culture. It has been called many things – the City of Love, the City of Lights, and the Fashion Capital of the World.

But what is the slogan for Paris? Let’s take a closer look.

What is a Slogan?

Before we delve into Paris’s slogan, let’s first define what a slogan is. A slogan is a catchy phrase or tagline that represents a brand or an idea. It is usually short and memorable, designed to leave an impression on people’s minds.

The Slogan for Paris

The official slogan for Paris is “Fluctuat nec mergitur,” which means “Tossed but not sunk” in Latin. This phrase has been the city’s motto since the 14th century and was officially adopted as its slogan in 1853.

The Origin of “Fluctuat nec Mergitur”

The origin of this motto dates back to the medieval period when Paris was frequently struck by floods from the Seine River. Despite being inundated with water, the city never succumbed to it and always rose above it.

This phrase gained renewed significance after the terrorist attacks in Paris in 2015. The motto became a symbol of resilience and strength in times of adversity.

Other Slogans Associated with Paris

Apart from its official slogan, there are other phrases associated with Paris that have become popular over time. These include:

  • “La Ville Lumière” – The City of Lights
  • “La Ville d’Amour” – The City of Love
  • “La Ville des Arts” – The City of Arts
  • “Capitale de la Mode” – The Fashion Capital

Conclusion

Paris’s official slogan “Fluctuat nec Mergitur” represents the city’s resilience and ability to rise above challenges. It has been a part of the city’s identity for centuries and continues to inspire people today. Along with other phrases like “La Ville Lumière” and “La Ville d’Amour,” Paris has earned its place as one of the most romantic, beautiful, and culturally rich cities in the world.