What Is the Tagline of Paris?

By Robert Palmer

Paris, commonly known as the “City of Love,” is one of the most popular tourist destinations in the world. It is a city that has inspired poets, artists, and writers over the years.

But have you ever wondered what its official tagline is? In this article, we will take a look at the tagline of Paris and its significance.

The Tagline of Paris

Before we delve into the meaning behind Paris’s tagline, let’s first reveal what it is. The official tagline of Paris is “Fluctuat nec mergitur.” This Latin phrase translates to “Tossed but not sunk” in English.

The Significance of the Tagline

“Fluctuat nec mergitur” has a rich history dating back to the 14th century. It was adopted by the city of Paris in 1853 as its official motto and appears on its coat of arms. The phrase symbolizes the resilience and strength demonstrated by Parisians over centuries.

The motto has a political significance as well. It dates back to a time when Paris was still vulnerable to attacks and sieges. The phrase represents a spirit that refuses to be defeated or succumb to adversity.

The motto also serves as a reminder of two significant events in French history – one being the Great Flood that occurred in 1910 when much of Paris was submerged underwater but eventually emerged stronger than ever before. The other being during World War II when France was occupied by Nazi Germany but Paris continued to resist and fight back.

Use in Popular Culture

Over time, “Fluctuat nec mergitur” has become synonymous with Parisian identity and culture. You can find it inscribed on many landmarks across the city, including bridges, buildings, and even police cars.

The phrase has also made an appearance in popular culture such as movies, music videos, and literature. For example, in the movie “La Haine,” which depicts the aftermath of a police beating in a Parisian suburb, the tagline is used as a metaphor for the resilience of the neighborhood.

Conclusion

In conclusion, “Fluctuat nec mergitur” is more than just a tagline. It represents the spirit of Parisians and their ability to overcome adversity.

It’s an integral part of Parisian identity and culture that has stood the test of time. So, the next time you visit Paris, take some time to appreciate this motto and what it stands for – a city that might be tossed but never sunk.