What Is Tourism According to Unwto?

By Robert Palmer

Tourism is a complex and multifaceted industry that has undergone significant changes and transformations over the years. According to the United Nations World Tourism Organization (UNWTO), tourism refers to “the activities of persons traveling to and staying in places outside their usual environment for not more than one consecutive year for leisure, business, and other purposes.”

What Is The UNWTO?

The UNWTO is a specialized agency of the United Nations that was established in 1975 with the aim of promoting responsible, sustainable, and universally accessible tourism. The organization works with governments, private sector entities, and other stakeholders to drive tourism’s economic growth while ensuring that it contributes positively to cultural preservation, environmental protection, and social development.

The Different Types Of Tourism

There are many different types of tourism, each with its unique characteristics and purposes. Here are some of the most common types:

  • Leisure Tourism: This type of tourism involves traveling for pleasure or relaxation.
  • Cultural Tourism: Tourists engage in this type of travel to learn about different cultures.
  • Business Tourism: People travel for business-related reasons such as attending conferences or meetings.
  • Sports Tourism: Tourists engage in sports-related activities such as skiing or surfing.
  • Adventure Tourism: This type of tourism includes activities such as hiking or bungee jumping.

The Economic Significance Of Tourism

Tourism is a crucial industry that contributes significantly to economic growth in many countries. It provides employment opportunities for millions of people worldwide and generates income through various channels such as accommodation, transportation, food and beverage services, tours, and souvenirs.

According to the UNWTO’s World Tourism Barometer report published in January 2021, international tourist arrivals declined by 74% globally due to the COVID-19 pandemic. This decline has had a significant impact on the tourism industry’s economic contribution, with many businesses struggling to stay afloat.

The Importance Of Sustainable Tourism

Sustainable tourism is a vital aspect of the industry that seeks to minimize the negative impacts of tourism on the environment and local communities while maximizing its positive contributions. The UNWTO advocates for sustainable tourism practices that promote environmental protection, social inclusivity, and economic growth.

Conclusion

In conclusion, tourism is a diverse and important industry that has significant economic, social, and cultural implications. The UNWTO’s definition of tourism emphasizes its diverse nature and highlights the importance of responsible and sustainable practices. As we navigate through the COVID-19 pandemic, it is crucial to support the recovery of the tourism industry while promoting sustainable practices that benefit both people and the planet.