If you’re a fan of luxury fashion brands, then you’ve probably heard of Burberry and Burberry London. While both are associated with high-end fashion, you may be wondering what the difference is between the two. In this article, we’ll explore the key differences between Burberry and Burberry London.
History of Burberry
Burberry was founded in 1856 by Thomas Burberry in Basingstoke, Hampshire in England. The brand quickly gained popularity for its iconic trench coat design which was worn by British soldiers during World War I. Over the years, Burberry has become synonymous with British fashion and is known for its classic and timeless designs.
Burberry Today
Today, Burberry is a global luxury brand that offers a wide range of products including clothing, accessories, fragrances, and cosmetics. The brand has an extensive retail presence with stores located around the world.
What is Burberry London?
Burberry London is a sub-brand of Burberry that was launched in 2001. The aim of this sub-brand was to create a collection that was more contemporary and modern than the traditional offerings of the mainline Burberry brand.
Key Differences Between Burberry and Burberry London
- Aesthetic: One of the biggest differences between these two brands is their aesthetic. While both are known for their classic designs, Burberry London offers a more modern take on fashion with its edgy designs.
- Price: Another key difference between these two brands is their price point.
Generally speaking, items from the mainline Burberry collection tend to be more expensive than those from the Burberry London collection.
- Distribution: While both brands have a strong retail presence around the world, the distribution of their products varies. Burberry London tends to have a stronger presence in department stores and online retailers than in standalone Burberry stores.
Which One Should You Choose?
Ultimately, the choice between Burberry and Burberry London comes down to personal preference. If you prefer classic designs and don’t mind spending a little extra, then the mainline Burberry collection may be the better choice for you. On the other hand, if you’re looking for more contemporary designs at a slightly lower price point, then Burberry London may be the way to go.
Conclusion
In conclusion, while both Burberry and Burberry London are associated with high-end fashion, there are some key differences between these two brands. Whether you prefer classic or contemporary designs, there is sure to be something for everyone from these iconic fashion houses.