Barcelona, one of the most popular football clubs in the world, is sponsored by several companies that help support the team financially. These sponsorships not only provide Barcelona with much-needed funds but also contribute to the club’s global recognition and success. Let’s take a closer look at some of Barcelona’s major sponsors:
Nike:
One of Barcelona’s longest-standing sponsors is Nike, a renowned sports apparel brand. Since 1998, Nike has been supplying Barcelona with their iconic jerseys, footwear, and other sportswear. This partnership has not only been financially beneficial for the club but has also helped create a strong brand identity for Barcelona.
Rakuten:
Rakuten, a Japanese e-commerce company, became Barcelona’s main global sponsor in 2017. This partnership marked one of the most significant sponsorship deals in football history.
Rakuten’s logo prominently appears on Barcelona’s jerseys and various marketing materials. This sponsorship not only provides financial support but also helps both parties expand their global reach.
Beko:
Beko, a multinational appliance manufacturer based in Turkey, became one of Barcelona’s main sponsors in 2014. Beko’s logo appears on the sleeves of Barcelona’s jerseys and is also featured in various promotional activities. This partnership aims to combine sports and healthy living by promoting Beko appliances that encourage an active lifestyle.
Stanley Black & Decker:
Stanley Black & Decker is another prominent sponsor of FC Barcelona since 2014. Known for its high-quality tools and hardware products, Stanley Black & Decker supports Barcelona both financially and through collaborative marketing efforts. The company’s logo can be seen on the backside of the club’s jerseys.
Other Sponsors:
In addition to these major sponsors, Barcelona is also associated with several regional and global partners. Some of these include Estrella Damm (a Spanish brewery), Gatorade (sports drink manufacturer), and Audi (automobile manufacturer). These partnerships contribute to Barcelona’s financial stability and help maintain their position as a global sporting powerhouse.
Conclusion:
Barcelona’s sponsorship deals play a crucial role in the club’s success both on and off the field. These partnerships provide the necessary financial support for player acquisitions, infrastructure development, and other club operations.
Additionally, sponsors like Nike, Rakuten, Beko, Stanley Black & Decker, and others help enhance Barcelona’s brand image worldwide. With such strong sponsorships, Barcelona continues to dominate the football landscape while captivating fans around the globe.