Who Owns Brett Robinson Vacation Rentals?

By Alice Nichols

Brett Robinson Vacation Rentals is one of the leading vacation rental companies on the Gulf Coast. They offer a wide range of properties in Gulf Shores and Orange Beach, Alabama, as well as Perdido Key, Florida.

But have you ever wondered who owns this successful vacation rental company? In this article, we will take a closer look at the ownership of Brett Robinson Vacation Rentals.

The History of Brett Robinson Vacation Rentals

Brett Robinson Vacation Rentals was founded in 1980 by Brett Robinson and his wife, Joan. The company started with just a few rental properties in Gulf Shores, Alabama, but it quickly grew into one of the largest vacation rental companies on the Gulf Coast. Today, Brett Robinson Vacation Rentals manages over 1,000 properties and employs more than 400 people.

The Ownership of Brett Robinson Vacation Rentals

Brett Robinson is still involved in the day-to-day operations of the company, but he no longer owns it outright. In 2018, Brett Robinson sold a majority stake in his vacation rental company to JLL Partners, a private equity firm based in New York City. However, Brett Robinson still holds a significant ownership stake in the company and remains an active member of its management team.

JLL Partners

JLL Partners is a private equity firm that specializes in investing in middle-market companies. They have invested in a wide range of industries including healthcare, manufacturing, and business services. JLL Partners saw potential in Brett Robinson Vacation Rentals and decided to acquire a majority stake in the company to help it grow even further.

The Future of Brett Robinson Vacation Rentals

With JLL Partners as its majority owner, Brett Robinson Vacation Rentals has even greater resources to expand its offerings and improve its services to guests. The company has continued to grow since the acquisition, adding new properties and amenities to its portfolio. Brett Robinson Vacation Rentals also recently launched a new website to make it easier for guests to book their vacation rentals online.

Conclusion

Brett Robinson Vacation Rentals is owned primarily by JLL Partners, a private equity firm based in New York City. However, Brett Robinson still holds a significant ownership stake in the company and remains involved in its management. With the backing of JLL Partners, Brett Robinson Vacation Rentals is well-positioned for continued growth and success in the vacation rental industry.