Lake Louise Ski Resort is a well-known skiing destination located in Banff National Park, Alberta, Canada. The resort has a rich history and is owned by a company that has undergone multiple name changes over the years.
The Early Days of Lake Louise Ski Resort
The ski resort was first opened in 1930 as “Larch Valley Ski Area.” The resort’s name was changed to “Lake Louise Ski Area” in 1949 after it was purchased by the Brewster family. In 1974, the resort was sold to Trans Mountain Oil Pipeline Company and then to Canadian Pacific Hotels in 1981.
The Current Owner of Lake Louise Ski Resort
Today, Lake Louise Ski Resort is owned and operated by Resorts of the Canadian Rockies (RCR). RCR is a privately held company that owns several other skiing destinations across Canada including Fernie Alpine Resort, Kimberley Alpine Resort, Kicking Horse Mountain Resort, and Nakiska Ski Area.
About Resorts of the Canadian Rockies
Resorts of the Canadian Rockies was founded in 1965 and has been expanding its portfolio ever since. The company’s primary focus is on skiing destinations but also owns several golf courses throughout Canada. RCR prides itself on providing high-quality skiing experiences for visitors from all over the world.
Lake Louise Ski Resort’s Impact on Tourism
Lake Louise Ski Resort has become one of Canada’s most popular tourist destinations. The resort offers over 4,200 acres of skiable terrain and is known for its stunning views of the Canadian Rockies. In addition to skiing, visitors can enjoy snowshoeing, ice skating, and other winter activities.
The Importance of Sustainable Tourism
As tourism continues to grow at Lake Louise Ski Resort and other locations throughout Canada, sustainable tourism practices are becoming increasingly important. RCR has implemented several initiatives to reduce its environmental impact, including using wind power to generate energy and implementing a waste reduction program.
Conclusion
In conclusion, Lake Louise Ski Resort has a rich history and is currently owned by Resorts of the Canadian Rockies. The resort has become a popular tourist destination in Canada and is known for its breathtaking views and excellent skiing conditions. As tourism continues to grow, it’s important for companies like RCR to prioritize sustainable practices to protect the environment for future generations.
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