Have you ever wondered who owns Last Resort AB Well, wonder no more! In this article, we will explore the ownership of this popular company and shed some light on its history.
Company Overview
Last Resort AB is a Swedish-based company that specializes in outdoor clothing and accessories. The company was founded in 1999 by two brothers, Erik and Peter Ahlström, who had a passion for outdoor activities. Since then, the company has grown to become one of the leading brands in the outdoor industry.
The Ownership of Last Resort AB
In 2015, the ownership of Last Resort AB changed hands when it was acquired by Fenix Outdoor International AG. Fenix Outdoor International AG is a Swedish holding company that specializes in outdoor equipment and clothing. The acquisition was made with the aim of expanding the company’s portfolio and increasing its market share.
Today, Fenix Outdoor International AG holds a majority stake in Last Resort AB. However, Erik and Peter Ahlström still hold a minority stake in the company and continue to be actively involved in its operations.
What Does This Mean for Last Resort AB
The acquisition by Fenix Outdoor International AG has allowed Last Resort AB to expand its product range and reach new markets. The company has continued to innovate and develop new products while maintaining its commitment to quality and sustainability.
The involvement of Erik and Peter Ahlström ensures that the core values of the company remain intact. Their passion for outdoor activities is reflected in their products, which are designed with functionality and durability in mind.
In Conclusion
Last Resort AB is a popular outdoor brand that has been owned by Fenix Outdoor International AG since 2015. The involvement of Erik and Peter Ahlström ensures that the core values of the company remain intact, while the acquisition has allowed the company to expand its product range and reach new markets. If you are looking for high-quality outdoor clothing and accessories, Last Resort AB is definitely a brand to consider.
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