Who Owns Snowshoe Mountain Resort?

By Anna Duncan

Snowshoe Mountain Resort is a winter sports destination located in Pocahontas County, West Virginia. The resort boasts a plethora of winter activities, including skiing, snowboarding, tubing, and snowmobiling.

With its snowy mountains and picturesque scenery, Snowshoe Mountain Resort attracts thousands of tourists every year. But who owns this magnificent winter wonderland? Let’s find out.

The Beginnings of Snowshoe Mountain Resort

Snowshoe Mountain Resort was founded in 1974 by Dr. Thomas Brigham, a dentist from Florida who had a passion for skiing. He purchased the land from the Chesapeake and Ohio Railway Company and started developing the resort. The first ski lodge was built in 1975, and the resort officially opened to the public in 1976.

Intrawest Corporation Acquires Snowshoe

In 1995, Snowshoe Mountain Resort was acquired by Intrawest Corporation, a Canadian-based company that specializes in real estate development and ski resorts. Intrawest invested heavily in Snowshoe Mountain Resort over the next few years, adding new lifts, expanding terrain parks, and building new lodging options.

Alterra Mountain Company Takes Over

In 2018, Alterra Mountain Company acquired Intrawest as part of its $1.5 billion deal to acquire a collection of ski resorts across North America. Alterra is an adventure travel company that operates more than a dozen ski resorts across the United States and Canada.

Today, Alterra Mountain Company owns and operates Snowshoe Mountain Resort along with other well-known ski destinations such as Steamboat Ski & Resort in Colorado and Squaw Valley Alpine Meadows in California.

The Future of Snowshoe

With its new ownership under Alterra Mountain Company, Snowshoe has continued to grow and improve its offerings for winter sports enthusiasts. In recent years, the resort has invested in new lifts, expanded terrain parks, and added more lodging options to accommodate its growing number of visitors.

The future of Snowshoe Mountain Resort looks bright under the ownership of Alterra Mountain Company. As one of the leading ski resort operators in North America, Alterra is committed to providing an exceptional skiing experience for visitors to Snowshoe and its other properties.

Conclusion

In summary, Snowshoe Mountain Resort has had a long and interesting journey since its founding by Dr. Thomas Brigham in 1974. Today, it is owned by Alterra Mountain Company, a major player in the ski industry with a commitment to providing world-class winter sports experiences for visitors. Whether you’re an avid skier or just looking for a fun winter getaway, Snowshoe Mountain Resort is definitely worth a visit.