Split Rock Resort is a popular destination in the Pocono Mountains of Pennsylvania. It is known for its beautiful scenery, outdoor activities, and family-friendly amenities.
But have you ever wondered who owns this resort? In this article, we’ll take a closer look at the history of Split Rock Resort and its current ownership.
The Early Days of Split Rock Resort
Split Rock Resort was originally founded in 1941 by two brothers, Alex and Morris Wilkins. They purchased the land with the intention of creating a hunting and fishing retreat. Over time, they added more amenities to the property, including a golf course, tennis courts, and a ski slope.
In 1979, Split Rock Resort was sold to Jack Kresge Sr. Kresge was a businessman from Allentown, Pennsylvania who had made his fortune in retail. He saw potential in Split Rock Resort and invested heavily in its expansion.
Under Kresge’s ownership, Split Rock Resort underwent significant renovations. The resort added several new buildings including an indoor water park, additional hotel rooms, and conference facilities. These improvements helped establish Split Rock as one of the premier resorts in the Poconos.
The Current Owners of Split Rock Resort
In 2015, Jack Kresge Sr. passed away at the age of 96. His family inherited ownership of Split Rock Resort but decided to sell it just a few years later.
In 2018, the resort was purchased by a company called BBX Capital Real Estate. BBX Capital is a real estate investment firm based in Florida that specializes in acquiring undervalued properties with growth potential.
Since acquiring Split Rock Resort, BBX has continued to invest in its growth and improvement. They have renovated many of the existing buildings on the property and added new amenities such as an arcade and bowling alley.
What Does The Future Hold for Split Rock?
With its rich history and beautiful location, Split Rock Resort is poised for continued success under BBX Capital’s ownership. The company has a track record of investing in undervalued properties and turning them into thriving businesses.
As visitors continue to flock to the Poconos for outdoor recreation and family fun, Split Rock Resort will likely remain a popular destination. With its diverse range of amenities and activities, the resort appeals to a wide range of guests.
In conclusion, Split Rock Resort has a long and fascinating history that spans several decades. From its humble beginnings as a hunting and fishing retreat to its current status as one of the premier resorts in the Poconos, Split Rock has undergone many changes over the years.
Its current owners, BBX Capital Real Estate, are committed to continuing this legacy of growth and improvement. Whether you’re looking for outdoor adventure or relaxation, Split Rock Resort is sure to deliver an unforgettable experience.